DB
David Brandt
  • Integrative Media
  • Class of 2013
  • Ashley, PA

Wilkes University Student David Brandt of Ashley, Pa., Received a 2013 PromaxBDA Scholarship

2013 Jul 24

Wilkes University student David Brandt, a senior integrative media major from Ashley, Pa., was selected as one of 10 students for the 2013 PromaxBDA Scholars Program. Brandt also received second place in the organization's Industry Development Student Story Challenge for his promotional video of himself. PromaxBDA is an international association of entertainment marketing professionals that represents more than 10,000 companies and individuals from more than 65 countries. The association tasks its members to use effective and creative marketing strategies to drive audiences and ratings to their respective networks, stations and content brands.

The PromaxBDA Scholars Program provides total industry access to network, attend conference sessions, connect with industry leaders and spotlight student talent. The program invites selected students to immerse themselves in the world of entertainment marketing and ignite meaningful relationships with future hiring managers.

As a scholar, Brandt received complimentary registration to the PromaxBDA Conference from June 17-20 in Los Angeles, a $1,000 stipend, a four-night hotel accommodation for the conference, a peer mentor from Promo Pathway I and opportunities to attend the entertainment marketing career development workshops and the roundtable discussion with PromaxBDA board members.

The object of the PromaxBDA Student Story Challenge is for students to write, produce, direct and edit a short-form promotional story about themselves using graphics, video, sound and script without directly placing themselves in the video. The contest challenges students to identify and develop the key components of their brand, write a short-form script for the video and create a compelling and original video that communicates the student's complete brand.