Wilkes University Sidhu School of Business and Leadership Students Receive Award During THEREPS Conference
Wilkes-Barre, PA (04/30/2019) — Two students from the Wilkes University Sidhu School of Business and Leadership received the Best Undergraduate Research Proposal Presentation Award during the 2019 Tourism, Hospitality, and Event Conference for Researchers, Educators, Practitioners and Students (THEREPS). The students, Mingzhu Yue and Kacee Diehl, worked with assistant professor of hospitality leadership HyeRyeon Lee on their study. The event was held on April 12 in Las Vegas, Nev.
The students were recognized for their study entitled, "Understanding Chinese Generation Y Travelers' Preferences on International Travel Decisions: A Uses and Gratification Approach Regarding Social Media." The results explain the willingness of Chinese Generation Y tourists to seek out and follow travel information available on different social media networks, both before and during their trips.
The research was accepted through a blind review process and presented during the conference.
The THEREPS (Tourism, Hospitality, Event conference for Researchers, Educators, Practitioners, and Students) conference is annual conference which aims to better connect to researchers and industry professionals and to provide students and educators with opportunities to showcase their intellectual endeavors.
Pictured from left to right: Kacee Diehl, HyeRyeon Lee and Mingzhu Yue present their research findings during the THEREPS Conference.
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About Wilkes University:
Wilkes University is a private, independent, non-sectarian institution of higher education dedicated to academic and intellectual excellence through mentoring in the liberal arts, sciences and professional programs. Founded in 1933, Wilkes is on a mission to create one of the nation's finest doctoral universities, offering all of the programs, activities and opportunities of a large university in the intimate, caring and mentoring environment of a small college, open to all who show promise. The Economist named Wilkes 25th in the nation for the value of its education for graduates. In addition to 46 majors, Wilkes offers 24 master's degree programs and five doctoral/terminal degree programs, including the doctor of philosophy in nursing, doctor of nursing practice, doctor of education, doctor of pharmacy, and master of fine arts in creative writing. Learn more at www.wilkes.edu.
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